Duncan Hines uses QR Codes to create a whole new kind of advertising campaign
QR codes have been printed on just about anything these days–they’ve even been constructed out of candy such as chocolates and m&ms, and now, they’ve even been made out of cupcakes.
Duncan Hines recently launched their “Bake On” campaign, featuring a different take on their tradition advertising campaigns. Rather than showing their usual mom baking in the kitchen, Duncan Hines took a different approach–featuring decadent recipes and no children.
QR codes will appear on the bikini bottoms of British volleyball players
Although there’s been a lot of discussion as to whether or not QR codes will live on, they seem to be popping up everywhere these days. I recently got word that British beach volleyball players will be utilizing them for advertising purposes, but the QR codes will be placed in an interesting spot… on the players’ bikini bottoms!
Zara Dampney and Shauna Mullin, some of Britain’s female beach volleyball champions, will become the first athletes to display a QR code on themselves. Surely, the location of the QR codes will attract spectators’ attention.
Have you seen a QR code in an interesting spot? Let us know where and if it made you scan by commenting below, or on our Facebook or twitter pages.