Barcoding Inc.

April 23rd, 2014

Jay Steinmetz: Founder, CEO, and Visionary

Barcoding, Inc. CEO and Founder Jay Steinmetz was recently interviewed on Baltimore’s citybizlist, offering insights into the company’s past, present, and future.

A U.S. patent for a system where RFID could be used to identify medications and audibly communicate dosage and intake instructions was recently assigned to Barcoding, Inc.—an idea that was birthed by Steinmetz himself. But this isn’t the first time a patent was granted to Barcoding, Inc. In fact, multiple U.S. patents are already held, three of which were assigned in just the past six months!

Steinmetz founded Barcoding, Inc. in 1997 and in 2006 received Ernst and Young’s Entrepreneur Of The Year award in the “Technology Entrepreneur” category for the MidAtlantic. Now, over 2,500 organizations depend on Barcoding, Inc. for barcoding and RFID applications that automate operations in healthcare, field service, food and beverage, manufacturing and distribution, retail, transportation and logistics, and wholesale inventory.

When asked to describe his “personal brand,” Steinmetz responded with, “…I believe life is a journey, but I’m not seeking the destination. I’m enjoying every day and making sure to share the wealth with those around me so we can enjoy life together.

Learn more about Steinmetz and Barcoding, Inc. by reading the full article.

April 23rd, 2014

Datalogic IMPACT 11.2

Datalogic recently announced the release of IMPACT 11.2, the industry-leading machine vision software package that allows manufacturers to increase yield and throughput throughout their production line by utilizing machine vision technology in applications where it was previously too costly or time consuming.

One amazing feature of IMPACT 11.2 is that it allows for easy sorting of barcodes without barcodes with its unique Pattern Sorting Tool. This revolutionary feature uses a pattern-matching algorithm to recognize thousands of different logos and other consumer graphics. This tool helps to easily overcome challenges such as random object position and orientation, perspective distortions, ambient light variations, clutter and occlusions.

“With these latest enhancements to the 11.2 release, IMPACT offers customers in both factory automation and transportation and logistics the ability to increase their production accuracy. This technology, previously unavailable due to cost and speed requirements, allows customers to lower reject and return rates which results in lower operating costs,” said Machine Vision Business Unit General Manager Donato Montanari.

Learn more about the latest release of IMPACT 11.2.

April 21st, 2014

RFID & Retail

Over the past few years, RFID has been playing an increasingly larger role in retail, and it’s for the best. RFID allows retailers to identify individual items, cases and pallets wirelessly, with rich data and without the need for a line of sight. However, in addition to tracking and tracing inventory, RFID has more recently been helping retailers become more competitive with online sellers through omnichannel sales. Essentially, sales are being closed more on the buyer’s terms, whether in a physical location or through the web.

Because orders are coming in both on the web and in-store, accurate inventory tracking is essential. RFID allows for fast and frequent inventory counting, which ensures accurate levels.

The RFID tags contain a simple chip and antenna and are embedded into product pricing labels. They are powered by the radio signal emitted from readers, which can be hand-held or fixed. The tags allow store clerks to quickly check the inventory of an entire rack by simply walking around the display with an RFID reader. From there, the handheld will display the sizes or styles that need to be replenished and the associate can go to the stock room to easily refill the rack.

Prior to using RFID technology, inventory tracking was done with barcodes, but not nearly as often or accurately, since barcodes require associates to scan them one at a time. For retail environments, RFID is no doubt a huge time saver that better connects the warehouse to the store.









April 16th, 2014

WERC Chicago: Will You Be There?

WERC, the Warehousing Education and Research Council is holding their annual conference for logistics professionals April 27-30 at the Chicago Hyatt Regency.

Barcoding, Inc. will be attending the conference with partners Honeywell, Motorola Solutions, Zebra Technologies, Impinj, and Jamison RFID, conducting interactive demonstrations of RFID via the “Be Connected” RFID Experience. Tom O’Boyle, director of RFID, will also be presenting on passive, low-cost RFID.

The interactive demonstration will allow WERC attendees to test the functionality of a passive RFID system. Each attendee’s conference badge will be scanned and linked to a passive RFID tag, demonstrating how RFID can be used to track and identify items in a warehouse or distribution environment.

Tom O’Boyle’s presentation, “Best Practices for Using Passive, Low-Cost RFID for Improved Asset Trackig,” will take place at 12:15 p.m. on April 28 in the Supplier Presentation Theater.

In addition to the interactive live demonstration and presentation, WERC attendees can also register to join Barcoding experts at the Barcoding Technology Integration Center (TIC) in Addison, Ill., for its inaugural Open House Week, May 6-9. During the open house, attendees can speak with the Barcoding team, test technology, and learn more about passive, active, and hybrid RFID solutions.

For more information regarding the WERC sessions or Open House week, contact Jody Costa.









April 15th, 2014

QR Codes: Will New Features Help them Flourish?

Just as we began to think QR codes were dead, Scanbuy, creators of the QR code scanning platform ScanLife, may have breathed new life into them.

Scanbuy recently introduced a new platform that will allow marketers to easily create unique experiences for consumers. Factors such as operating system of the device used to scan the QR code, consumer location, time of day and the consumer’s loyalty can be factored into templates. In addition, YouTube videos, photo galleries and Google maps can be embedded.

With these new features, it’s hopeful that consumers will see more value in QR codes and start scanning them more often. For marketers, the new platform creates additional opportunities for engagement as well as campaign tracking. Marketers can now track scanning activity, campaign comparisons, demographics, location information and first-time customers.

The additional back-end data, combined with an enhanced user experience, should hopefully give QR codes the attention they deserve.

Do you think QR codes will thrive, or die out? Share your thoughts by commenting on this post, or on our Facebook or twitter pages.